“All The Wild Roses” was inspired by my first overseas visit to my native Vietnam when I was 19 years old. I was so profoundly touched by Vietnam’s raw natural beauty, but also by the basic living conditions and the inequalities that existed in developing countries like Vietnam.
For the first time, I met many of my extended family, and instantly connected with their free spirit, energy and resilience; in spite of their daily challenges. Like most women in the region, they worked as seamstresses but opportunities were very limited due to lack of skills, education and access to markets.
After this experience, I created our brand with the aspiration to drive opportunities and prosperity to women both within my extended family and their community.
From being barely able to produce T-shirts, these women are now skilled in producing designs with artisanal details and delicate hand touch elements.
As in everything we do, we believe great things can come from supporting women that have the courage to pursue their dreams. No matter what part of the world we come from, we can all connect with this aspiration.
Our story started with a small idea, a small dream – now we continue to dream bigger and hope that along our journey we can connect with “All the Wild Roses” out there, to join us, and spread this idea, this dream.
With love and gratitude,